Mobile Marketing Software brings marketing to your smartphones through which you can deliver engaging content to your customers. One of the most famously used marketing techniques in mobile marketing is SMS messaging that helps you to reach all the customers without any hassle. The widespread usage of smartphones provides companies with an active chance to reach people and advertise their products on a larger scale. The software makes it easy for them by generating the right content that will increase sales and return on investment. Apart from the primary messaging feature, you can use it for GPS messaging, 2D barcodes, and you can send messages in bulk to customers. The software has an additional capability that helps you to interact with the customers to track leads and increases your revenue and sales. You can collect data on your customers that help you understand the analytics and insights on targeted advertisements to increase sales and marketing efficiency.
22 Best Mobile Marketing Software
#1 Mobiniti
Mobiniti is an SMS marketing solution designed to helps engaging new and existing customers through drip messages, feedback, mobile coupons, contests, and more. Its powerful automation tools allow users to schedule campaigns and personalized messages based on the event and send time messages after contact join groups.
Organizations can grow their contact list by using in-store promotions, social advertising, and drive opt-ins. It also allows users to track customer acquisition by source using the mobile keywords and create QR codes and flyers to help attract more audience.
With these platforms’ help, the user can easily design custom coupons with the organization’s logo, image, and branding along with the scan-able code. The mobile wallet integration allows customers to save coupons to Apple Passbooks or Google Wallets, and analytic helps to track their campaigns by monitoring view clicks and redemptions.
Mass-texting, text-to-win, scheduling, shortcodes, data capture, contests, campaign management, usage analytics, send times, and automation. These are the prominent features of this SMS marketing solution. Mobiniti also has different price plans for different sizes of businesses.
#2 SendHub
SendHub is a leading SMS and voice solution designed for all sizes of businesses. It is quite simple and easy to use the platform, includes all modern features that companies and organizations need for their online communication. The software offers web-based applications as well as Android and iOS apps to deliver a more realistic experience.
It offers easy setup with new hardware required; everything is included in your application. Every account of this solution comes with a ten-digit business line in the area core of your choice, and it will allow users to port in their existing lines.
The best thing about this platform is that it allows users to capture specific information about their users, including emails and birthdays. SendHub also includes core features such as analytics, easy to understand, groups, email marketing, autoresponder, data capture, REST API, customer segmentation and mobile wallets, etc. It has different price plans, and each plan has its own cost and core advantages.
#3 Pyze
Pyze is an all-in-one cloud-based SMS marketing solution that relies on artificial and business intelligence to offers multiple tools for analytics, customer experience, segmentation, and text messages. It is known as the world’s best text-based marketing solution that comes with lots of new features, tools, and services.
The solution can be used to send push notifications, in-app messages, emails, and SMS to customers anywhere and at any time. Businesses can add a call-to-action button to their push notifications and share tips, rewards, and offers using the in-app feature.
Pyze marketing software also helps to find the best time to send messages so that the customer is receptive. It enables users to automate their campaigns based on multiple customer triggers or actions.
Businesses can launch location-based campaigns based on user’ countries. The software can also integrate with the world’s best marketing solutions, including Salesforce, Twilio and Signal, etc. Just like others, Pyze also has a list of core features that make it better than others.
#4 CallHub
CallHub is a cloud-based telephony solution with text and voice message services specially created for political campaigns, grassroots advocacy companies, and businesses worldwide. This marketing solution integrates with modern CRM solution and offers complete phone banking, call centre, and SM marketing.
With its virtual call centre, users can talk to thousands of volunteers and quickly ad surveys to campaigns. All the contact details of the customer are displayed on the screen during the call to deliver better customer service.
The text message marketing feature allows users to send personalized messages to contact; messages can include tags to address people by their name, custom URLs, and more. Users can set up sign-in campaigns, automatic replies, and contacts directly.
CallHub comes as the alternative to MSG91 and offers lots of new tools and features to deliver a more realistic experience. Its most prominent features include voice broadcast, text message, unlimited volunteer accounts, power dialer, SMS marketing, voicemail transcription, etc.
#5 SlickText
SlickText is a text-based marketing platform that allows enterprises and organizations to build and steer traffic to their business through the effects of SMS campaigns. As compared to all the other similar platforms, it is a very user-friendly interface that offers a plethora of text messaging marketing tools and reporting capabilities created to give your campaigns a boost.
The software offers an easy-to-use interface where you can manage mobile marketing campaigns and facilities 2-way communication with your contacts. It also helps users devise and implement SMS marketing campaigns that target high-value contacts who are very likely to change instead of random strangers who may be interested.
Besides offering them products that they might interest in, it goes extra personal by letting you generate and send messages to targeted consumers on their special events. The solution also lets you set up automated messages and drip campaigns that allow you to plain text message why ahead. SlickText also offers key features such as sending mass text messages, auto-replies, birthday texts, drip campaigns, single send, link tracking, custom subscription fields, etc.
#6 Zingle
Zingle is a business text messaging software that allows users to engage their customer in two way, such as real-time communication and interaction via text messages. With this solution, businesses can organizations can receive and respond to their customer’s requests, queries, and suggestions, among others via dedicated telephone numbers or existing landline.
The software’s neat and user-friendly dashboard contains all the necessary customer details such as content information, history, and analytics and more than allow them to initiate communication or respond with a highly personalized answer or a packed response.
The best thing about this solution is that it simplifies all text communications between you and your customers. With the centralized cloud-best group inbox, you and your team can access all the messages from your clients without having to install software into your system.
Also, the team functionality impacts and improve overall team collaboration that allows you to work together with your team in a more complicated situation. Saved replies and professional templates, analytics, group messaging, filter and conditions, group messaging, delayed messages are key features of the solution. Zingle is a true SMS-based marketing solution that comes with multiple price plans, and each plan has its own cost and core benefits.
#7 TextMagic
TextMagic is an all-in-one Mobile Marketing software solution for businesses, and all of them to send notifications, alerts, and reminders and run SMS marketing campaigns. The mass text-messaging solution also helps businesses grow by offering a range of powerful features that enable sending messages to customers, suppliers, and staff members.
The user can also be able to send bulk SMS to up to 200 countries by logging into their accounts. Simultaneously, the platform also serves as an email to SMS gateway and enables converting email messages into SMS and delivering them to mobile phones.
TextMagic works similar to other SMS-based marketing solutions but offers lots of new features and tools that make it better than others. The SMS gateway API seamlessly combined with other systems that enable companies to send text messages directly from their applications.
As compared to all the other message marketing solutions, it is a feature-rich solution that ensures accuracy and makes it simple for users to send short messages to customers, staff members, and suppliers. Users can easily import contacts and manage all the lists using a single solution.
Its most prominent features include online text messaging, SMS gateway API, voice broadcast, SMS templates and mail merge, schedule messages, multi-language support, etc. TextMagic has three different price plans, and each plan has its own cost and core benefits.
#8 Texting Base
Texting Base offers a scalable text messaging marketing solution that comes with a scalable package option to enterprise-level. With this, companies can send more than 5 million messages per month that can access the system which promotes a spam-free approach to reach out within the customer base.
The solution comes as the alternative to MSG91 and offers all the key features with new tools and services to deliver a more realistic experience. They are boasting patented technology for making every message personalized and therefore, more engaging for the recipient.
The best thing about this application is that it allows you to send a group message to multiple contacts, including automatic greeting and well wishes for special events. Texting Base solution also takes a direct, personal touch with bit-directional chat from the dedicated numbers instead of shortcodes.
This system also emphasizes TCPA compliance that adds a suite of tools for duplicate contacts or message detection and removal, plus a dedicated compliance portal for safer management. Just like MSG91 and other SMS-based marketing solutions, it also includes core features such as analytics, MMS, mass texting, multi-channel marketing, personalized text, smart group, and coupons, etc.
#9 SimpleTexting
SimpleTexting is a text marketing service designed for all sizes and types of businesses. It comes with a complete toolkit for launching effective SMS marketing campaigns. With this, you can easily create multiple users and use unlimited keywords.
It can be integrated with MailChimp so that your SMS email marketing campaigns can join efforts and produce better results. For the trigger to image attachments, it comes with various features to shape your text message marketing. The solution lives up to its name and simplifies the SMS marketing procedure.
Whether you are a startup or a big company, it can provide you with every feature you could need for a successful SMS campaign. SimpleTexting offers a location-based service so you send texts where they will be relevant. Also, the plan provides a lot of variety, and you only pay according to your usage.
It is known as one of the best alternatives to MSG91 and comes with all the major features and services. The software core features include keywords, tiny links, data collection, group text, web forms, geolocation, text two win, schedule texts, and reminders. SimpleTexting is a commercial solution and offers diverse enterprise pricing options that depend on the region you operate and the number of texts you wish to send.
#10 SMS Workflow
SMS Workflow is another cloud-based text message marketing software designed for small to midsize businesses. The software offers outbound broadcasts, workflow management, scheduling, keyword management and reporting functionalities within the suite.
SMS Workflow feature triggered campaigns that allow users to send personalized messages to the customer after they have opted in to services. Users can also roll out offers to opted-in customers. The product also helps users across industries such as field service industries by enabling them to receive referrals while in the field via text message.
It also features a workflow design that allows users to pre-qualify leads by sending bulk messages to customers. The input method is via a shortcode, where the input keyword decides if a lead needs to be qualified. SMS Workflow includes core features such as team inbox, language translation, custom filed, analytics and API, etc.
#11 TrueDialog
TrueDialog is a cloud-based SMS texting solution for businesses of all sizes. The software assists users in sending both one-to-one as well as bulk messages to customers. It provides special administrative controls for educational institutions. With these controls, users can easily track and manage multiple conversations, enroll new students, raise awareness for volunteer activities and manage their student database.
TrueDialog also allows users to send automated reminders via SMS and send mass alerts in case of emergencies. All these alerts can be conveyed via live updates, mass SMS texts, email, and social media. The software also introduces a scheduling engine feature that allows users to send campaigns at specific times.
It also features a mobile application for both iOS and Android device that enable agents to communicate with the customers and prospects using their phone. TrueDialog also includes core features such as online texting, SMS Gateway API, SMS templates, multi-language support, reporting, analytics, etc.
#12 Teckst
Teckst is a cloud-based SMS marketing tool and two-way texting solution designed for contact centres and customer service companies. The software allows users to choose and send messages from a pre-written message database. Customers can connect with their customer service providers via SMS, Facebook messenger, and more.
Its conversation tag feature enables users to organize all the issues and track metrics. Its primary functions include social media connectivity, single sign-on, audio and desktop notifications, conversation assignment and active ticket status, etc. With this SMS solution, users can also be able to assign available ticket agents.
It marks an active ticket with the bright blue dot to prevent agent overlap and offer integration with third-party including Salesforce, Zendesk, FreshDesk, and others. Teckst is a comprehensive solution that also comes with lots of new features that make it better than others. The software is offered in monthly subscription pricing options, and each option has its own cost and core benefits.
#13 Call Loop
Call Loop is an SMS marketing software and voice broadcasting solution for businesses that enable the effortless creation and sending of marketing SMS, voice broadcasts, and alerts to contacts. The robust solution for businesses allows them to create their contact lists using different options such as text-to-join keywords, web forms, and integration partners.
Organizations of all sizes can use this to setup SMS and voice autoresponders for better customer satisfaction. The voice broadcasting feature makes automated calling simpler, and all the users need to do is to record a message and schedule the time.
It automatically broadcasts the recorded voice message to the contact ranging from just a few thousands and saves users from all the manual work and helping them more productive. Call Loop is known as the all-in-one solution for mass SMS and voice messages that allow users to send and receive using the single solution. Each message can be personalized, and users have the option to mail-merge custom info, including names and custom fields via the CRM.
The solution also helps businesses quickly create and build marketing lists that can be used to send texts or broadcast voice messages. Its import wizard allows uploading tens of thousands of phone numbers while users can edit the information anytime. The software also supports two types of voice broadcasts, such as live pickup and broadcasts that go straight to voicemail. Unlike others, it also has lots of features that make it better than others.
#14 Ytel Contact Center
Ytel Contact Center is a comprehensive solution designed to power business communications. Currently, the software offers a contact centre module and a communication API application. The ultimate objective of the platform is to help companies of different sizes simplify the lead generation and boost sales through optimized communication options.
It starts with a very basic level and trusted by more than 7500 customers in more than seven countries that makes it one of the leading communication software available on the market. With roots as a full served phone carrier, the solution behind Ytel designed this product with users in mind. They leverage their knowledge of the telecommunications industry as well as technical know-how to create a unique tool that can serve as a one-stop-shop for all kinds of customers.
Ytel Contact Center has a reliable technical support platform that also allows you to work with a hands-on team of professionals as you add best practices for your system. This way, you can speed up your learning curve and make the most out of your investment in on time.
It has an advanced level customized call centre setup that resolves all your major problems and has powerful API capabilities that let you boost your tech stack. It can integrate up to 100 sales applications. There is also a list of core features that make this text messaging platform more robust.
#15 TXTImpact
TXTImpact is a cloud-based text messaging marketing solution suitable for multiple sectors such as health care, real estate, educational and institutions, etc. It comes as the alternative to MSG91 and offers all the key features with new tools and services. TXTImpact’s core features include an SMS auto-responder, mass text messaging, phone-based message management, and much more.
Its SMS auto-responder feature enables customers to request information for products and services via text message on a real-time basis. Users can create responses to client requests and also schedule calendar-based auto-response and timed drip messages that make it better than others. With the help of this platform, users can track and follow up with prospective leads by capturing contact information such as emails, addresses, and zip codes.
Users can also be able to send bulk messages either from the desktop or using the mobile phone. One of the most addictive things about this text messaging solution is that it supports integration with third-party software, including Google Contacts and Salesforce, etc. TXTImpact is a comprehensive solution and offers on a per-month subscription basis that includes support via the online ticket portal.
#16 TXT180
TXT180 is a mobile marketing or text marketing solution for businesses of all sizes. The solution allows commercial entities to reach their customers in one go through the SMS and helps create and retain loyal and lasting relationships.
It is a robust solution that allows users to make their clients aware of their promotions and utilize it to alert them of their appointments and other important notices. With these businesses have more chances of increasing opt-ins to their SMS marketing campaigns.
The solution has an easy-to-remember short code for customers to text and automatic response settings. TXT180 is a cost-effective solution, and businesses can look forward to higher response rates, because of the solution’s short and easy to remember code, they are likely to attract more customers and increase their engagement.
It is a cloud-based software that means there are no programs necessary to install. Moreover, it can be used by businesses anytime from anywhere around the world to manage their promotion tasks. TXT180 also includes core features such as group text messaging, daily special send out, text games, QR code, web widget, text votes, and alternate messages, etc.
#17 MessageMedia
MessageMedia is a business mobile messaging solution provider that allows a business to all sizes and industries to deliver and manage SMS text messaging from PC, Web, or API. It provides a range of mobile messaging solutions such as appointment reminders, alerts and notifications, promotions, as well as marketing, billing and payments, and roistering.
This comprehensive solution enables users to send text messages, review replies, and easily forward messages to their mobile phones, all within the web browser. With its web SMS feature, users can seamlessly merge the data field into the message for a personalized SMS campaign.
It also offers flexible delivery options such as single or bulk text messages to mobile phones and landlines. As compared to all the other text messaging solutions, it is a feature-rich solution and offers lots of new services and tools that make it better than others.
MessageMedia’s SMS API provides an efficient way for developers to connect to an SMS gateway to allow applications and websites to send and receive messages via the range of connection options.
Message tagging for two-way messaging informs the application of exactly which outbound message corresponds to the given replay and dedicates inbound number allows customers to send a message to the amount that the application can respond to. MessageMedia is a really powerful text messaging solution for all sizes of businesses.
#18 Textedly
Textedly is a flexible test messaging marketing solution that comes with lots of new tools and a stunning interface. This application assists businesses in reaching their targeted audiences on their mobile phone. By using SMS for marketing and promotion, they instantly reach their subscribers who are likely to have their phones with them most of the time. With the help of this text messaging solution, companies can even go beyond the standard 160 character limit for messages that allow them to set everything they need to in SMS to avoid flooding subscribers’ phones.
Also, Textedly provides entrepreneurs and managers with lots of analytical tools for them to be able to gauge the effectiveness of their campaigns. This way, they can come up with strategies better suited to their market segment and attract more audiences. It is considered a positive text message that means that every SMS has a unique identifier, lets it get to the recipient’s mobile phone immediately.
The software enables subscribers to be informed the moment there is an urgent update or flash promotion. Mass text messaging, shortcodes, mobile subscription, scheduling, analytics, unlimited subscriber, and inbox are core features of the solution. Textedly has different plans, and each plan has its own cost.
#19 Avochato
Avochato is a cloud-based text messaging software specially designed for sales, marketing, and support teams. The software helps to streamline businesses’ operations by enabling them to deliver advertisements that offer personalized customer support and coordinate the workforce.
It is a well-crafted solution that helps the business in the real estate, insurance, and travel industries to communicate more efficiently easily. The solution effectively manages communication with the remote workforce and field agents such as technicians, cleaners and health care professionals, etc.
Avochato allows users to manage and collaborate on text messaging from their customers. To make it a complete solution, it gives you a unique number and dashboard to manage thread from customer conversation and mobile application for effective team communication.
With this solution, you can route all customers to the most appropriate departments easily, and all the conversations can be prioritized, escalated, or assigned to users as necessary.
The ability to develop the automated response template is also a distinct advantage as it eliminates all customer’s frustration and keeps them neatly informed. Avochato also has a list of core features such as messaging routing, inbound and outbound SMS and Calls, conversation periodization, content search, and dashboard, etc.
#20 MSG91
MSG91 is an enterprise SMS solution provider that comes to elevate the standard of express SMS services through the world’s best panel and robust mechanism. The platform gives you the power to boost the way your business communicates. It is the world’s most popular SMS solution that delivers more than 1 billion SMS every month.
MSG91 for enterprise allows them to build their contact lists using different options such as text-to-join keywords, web forms, and integration partners. Organizations of multiple sizes can use this solution to setup SMS and voice autoresponders for better sales and customer satisfaction.
It is also known as an all-in-one solution for mass SMS that allows users to send and receive SMS using a single platform. Each message can be personalized, and the user has the option to mail-merge custom info, including name or custom filed.
To deliver a comprehensive solution, MSG91 also offers lots of new Add-ons such as integrate SMS, Email, Voice Add-ons, and more. The solution also includes core features such as communication API, email messages, mobile number verification, SMS marketing and group messaging, etc. MSG91 has different price plans, and each plan has its own cost and core benefits.
#21 Neomessages
Neomessages is a software used for sending WhatsApp messages in bulk. By using Neomessages, you can send unlimited messages with multiple templates and customized variables. There is no restriction on adding WhatsApp accounts or numbers. You can add as much as the account you can, and mostly it is used for marketing purposes.
If you are running an organization, then it is the best way to target a broad audience. Not only the simple text messages, but you can also share photos, documents, and videos. Now Neomessages is available in the Windows operating system, but its developers declared that the audience would be able to enjoy this on the multiple operating systems in the coming days. It is commercial software and offers various price plans. Each plan has its own cost and features.
#22 EZ Texting
EZ Texting is an excellent text messaging solution that provides easy to use, self-service mass texting services to thousands of companies across the US and Canada. The platform specializes in helping local businesses grow and retain their revenue through proactive outreach and engagement.
Its texting solutions include keywords, image messaging, and text to chat as well; it also supports customer service and collections and logistics communication. It is one of the best alternatives to MSG91 and offers all the similar services with some bundles of features that make it better than others.
The best thing about this solution is that it serves local businesses to improve their outreach efforts and promote their services. There is also a list of core features that make it better than others.